You only have a small window of opportunity to get your content noticed on Twitter/X. Your words trump everything else on the platform, especially if you are trying to build thought leadership on Twitter and monetize your account.
Twitter/X has recently started paying creators for ad revenue, and so far, we’ve seen some very impressive payouts for the top creators on the platform. If you want to earn money on Twitter/X through ad revenue, Twitter subscriptions, or any other monetization products the platform offers, you need to build trust, expand your influence, and create content that will keep your audience coming back for more.
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There are several different ways to make money on Twitter. You can become a ghostwriter and earn money for your services. You can become an affiliate marketer, do sponsored posts, or sell your products and services.
Other than that, if you have Twitter Blue, you may also be eligible for the monetization products offered by Twitter/X, such as Tips, Subscriptions, and Ad revenue.
If your goal is to earn money on Twitter/X through Subscriptions or Ad revenue, the platform’s eligibility requirements state that you need at least 500 followers. But the number of followers you actually need to earn a decent amount varies. You can have hundreds of thousands of followers or as little as 1000 followers.
The key here is your influence over your existing followers and how you can leverage that. Many Twitter/X users with smaller followings are able to earn a lot of money because of their monetization strategies and because they have a community of loyal, dedicated followers. Continue growing your Twitter audience, creating quality content, and engaging your audience.
Good content is the foundation of monetizing your Twitter/X account. And that’s why we are bringing you a collection of our top ten tips to help you create content that your audience will be willing to pay for.
Create content that builds credibility and makes it easy for your followers to trust you. Some accounts have such a large following on the platform because they are viewed as credible and trustworthy sources of information.
Your focus should be on sharing valuable resources and information with your followers. Be honest, humble, and vulnerable, and do not ignore reciprocity if you want to build trust.
Thought leaders are people who have expert knowledge. They share stand-out, fresh insights into their niche from years of experience in the industry. That’s the content you need to share on Twitter/X if you want to establish thought leadership.
Whenever you craft a tweet, write from the POV of an industry expert. Create rich content, talk about your personal experiences, and, now and then, share insights from other thought leaders.
Twitter/X is all about what’s happening right now. Be aware of Twitter trends and create content around them if they are relevant to your niche. Create threads to add more context to the topic. Creating content around trending topics can help you generate a lot of visibility and get more followers.